Celebration's Channel Intelligence Inc. (CI), the leader in technology innovation for Web-initiated commerce, announced last week adoption of its patented retailer solutions technology by PETCO.COM. The specialty pet retailer is implementing CI’s SellCast™ RetailerSolutions service, the industry-leading solution for improving retailers’ data performance on comparison shopping engines (CSEs) and online marketplaces.
CI, which connects manufacturers and retailers through e-commerce portals, has named industry veteran Ron Sparks to head up development of its suite of retail data-feed management software. Sparks, who joined Channel Intelligence in June 2006 as program manager for the client engineering team after working for retail organizations including Blockbuster Online, will serve as vice president of SellCast development, leading ongoing improvements to the company’s SellCast suite of software.
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