Thursday, December 30, 2010

Ready for Rio

    Enterprise Florida is expanding its help for Florida companies looking to do business in Brazil and may soon offer money to manufacturers and exporters based here while working to convince Gov.-elect Rick Scott to lead a mission there next fall.
    The effort "will include road shows" in Florida to promote the state to international customers and in Brazil to promote it abroad, said Manny Mencia, senior vice president for international trade and business for the state's economic development agency, and "a more proactive effort to get Florida companies to participate in US-certified trade shows in Brazil."
    He couldn't say how much the agency will contribute to those grants, or how more much it will spend on promoting doing business with Florida.
    Florida now has the largest pavilion at Hospitalar, a healthcare supply show held annually in São Paulo that in 2010 attracted 90,000 attendees from 41 countries, according to its website.
    Enterprise Florida has also run two export missions to Brazil and hopes for another to be led by Scott in fall 2011.
     http://www.miamitodaynews.com/news/101230/story3.shtml

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