New supermarket coming

Sedano’s Supermarkets, the number one Hispanic retailer in the United States, announced that it will acquire three Albertsons supermarket locations in Central Florida. This acquisition marks Sedano’s Supermarkets’ first expansion beyond its South Florida headquarters and brings the total number of stores to 33 in Florida.

The Osceola area store will be at 1100 N. John Young Parkway, Kissimmee, FL 34741.


“We’re very excited about expanding into Orlando,” said Javier Herrán, director of marketing for Sedano’s Supermarkets. “The expansion into Central Florida helps us meet customer demand, while allowing us to quickly establish a presence and significant footprint in the Orlando market, as we pursue opportunities for continued strategic and conservative growth,” he said.

Sedano’s, with the assistance of The Food Partners, a national investment-banking firm providing merger, acquisition and divestiture services to the supermarket industry, strategically identified the Albertsons locations to maximize its entry into this new market. The store locations offer Sedano’s Supermarkets a great opportunity to respond to the needs of the area's burgeoning Hispanic community as well as the general population. The stores will feature Sedano’s staple Latin products as well as mainstream everyday items.

Sedano’s will officially take control of the three locations in the first quarter 2010. The stores will boast Sedano’s Supermarkets’ popular prepared foods section, custom-cut meat department and the iconic café serving espresso and pastelitos.

About Sedano’s Supermarkets

Founded in Hialeah, Florida in 1962 by the Herrán and Guerra families, Sedano’s Supermarkets has grown to become the number one Hispanic retailer in the United States. Sedano’s Supermarkets caters to Florida’s booming Hispanic community with more than 2,600 employees and 30 locations in Miami-Dade, Broward, Palm Beach counties. As the largest, independently owned, Hispanic supermarket chain, Sedano’s Supermarkets is recognized for its excellent customer service, ethnic product offering and competitive prices.